Williams Takes Lead for “I Touch Myself Project”

Serena Williams is stepping up for a cause. The 23-time major champion nearly bares all of herself while singing the Divinyls hit “I touch Myself” on Instagram.Williams’ performance is for the I Touch Myself Project, which was created to honor Chrissy Amphlett and promote breast cancer awareness and early detection.

 
 
 
 
 
 
 
 
 
 
 
 
 

This Breast Cancer Awareness Month I’ve recorded a version of The Divinyls global hit “I Touch Myself” to remind women to self-check regularly. _ Yes, this put me out of my comfort zone, but I wanted to do it because it’s an issue that affects all women of all colors, all around the world. Early detection is key – it saves so many lives. I just hope this helps to remind women of that. _ The music video is part of the I Touch Myself Project which was created in honor of celebrated diva, Chrissy Amphlett, who passed away from breast cancer, and who gave us her hit song to remind women to put their health first. The project is proudly supported by @BerleiAus for Breast Cancer Network Australia. _ Visit the link in my bio to find out more. #ITouchMyselfProject #BerleiAus #BCNA #DoItForYourself

A post shared by Serena Williams (@serenawilliams) on

Amphlett, the lead singer of the Divinyls, died in 2013 due to complications from breast cancer and multiple sclerosis. To learn more about the I Touch Myself Project, visit here.
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Chris Oddo is a freelance sportswriter, podcaster, blogger and social media marker who is a lead contributor to Tennisnow.com. He also writes for USOpen.org, Rolandgarros.com, BNPParibasOpen.com, TennisTV.com, WTAtennis.com and the official US Open program.