By Richard Pagliaro | Wednesday, August 26, 2026
Photo credit: Chipotle
Taylor Fritz aims to incite a feast fest in Flushing Meadows.
The 2024 US Open finalist Fritz is among a group of Americans playing to snap a 23-year U.S. men’s Grand Slam title drought and become the first American man since Andy Roddick in 2003 to win the US Open.
While U.S. fans are thirsting for a major men’s singles crown, they can feast on Chipotle after Fritz’s US Open match wins.
Chipotle Mexican Grill today announced “Every Win Tastes Better,” a new promotion Chipotle ambassador Fritz. As Chipotle helps fuel Fritz’s pursuit of becoming the first American in 23 years to win the men’s singles title at the Open, fans can unlock BUY-ONE-GET-ONE (BOGO) entrée offers after each Fritz men’s
singles victory, with more offers available as he advances.
How Tennis Fans Can Score BOGOs
Following each singles victory in New York, Fritz will share a unique text-to-win code via
Instagram Story from his account, @taylor_fritz. The first fans to text each code to 888-222 will
receive a BOGO entrée offer redeemable on the Chipotle app or Chipotle.com, while supplies
last.
The number of BOGO offers will increase as Fritz advances through the men’s singles
tournament:
Round 1: 2,500 BOGO offers
- Round 1: 2,500 BOGO offers
- Round 3: 3,500 BOGO offers
- Round of 16: 4,000 BOGO offers
- Quarterfinal: 4,500 BOGO offers
- Semifinal: 5,000 BOGO offers
- Final: 10,000 BOGO offers
“Anyone who follows me knows I eat a lot of Chipotle when I’m playing tournaments,” said
Fritz. “I love that every time I win a singles match in New York, fans have another chance
to score a BOGO. I’m trying to make them give away as much as possible.”
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