By Lauren Lynch

(January 15, 2011) Serena Williams will not be Australia but you can catch her on HSN today from 10- 11:00 am, 7-8:00 pm, and 11:00 pm- 12 am Eastern time. She will be showcasting and selling her latest Signature Statement Collection. She designs and sells her own jewelery, clothing, purses, and accessories. She is mixing her passion and ambition for tennis with fashion.

Meanwhile, Maria Sharapova will be introducing her new YouTube show "Xperia Hot Shots" to take an new up-close and personal look at 6 players from the WTA tour on and off the court. She hopes to expand tennis' factor as entertainment. The players/contestants are competing to gain the biggest following fan base via Facebook in an attempt to win a sponsorship deal with Sony Ericsson.The show is set to air in March. They will do this in a variety of ways that many tennis stars do now.